Novel Brands

Brand Development

Caddy Susan

I was tasked with building a brand guide for a two-tiered turn table. The guide drew inspiration from brands like William Sonoma, and offered examples of colors, typefaces, visuals and brand voices.

Buzz Sucker

I was tasked with building a brand guide for a tabletop vacuum bug trap. The guide drew inspiration from brands that design sleek and minimalist style technology like the Amazon Alexa or portable travel speakers. The brand guide also featured examples of colors, typefaces, visuals and brand voices.

Web Design & Building

Click n’ Blend

After providing a brand guide for a handheld milk frother, I was tasked with building a sample website on Shopify so that Novel Brands can test if customer’s would be interested in purchasing the product.

Product Launch

BeautyFold

I was tasked with creating a brand guide and building a Shopify website for a Trifold Mirror and oversaw the development of the brand from start to finish. I came up with the brand name, planned photoshoots and videos, and built a Shopify website. Beautyfold is one of the more developed Novel Brands and is in its final stages of production, so that it can be put on the market.

Content Creation

Sweat Shaper

With Adobe Photoshop, I created content for text message notifications and social media posts to be used on Facebook and Instagram.