Advertising Capstone

Spring 2020

In the Spring 2020 Advertising Capstone, our class created and pitched campaign for a marketing and advertising agency called TBC. Through TBC we created a campaign for the condiments company, Tessemae’s.

Digital director & Graphic Design

As the Digital Director and Graphic Designer, I created:

  • Interactive Landing Page (Right)

  • Storyboards & Scripts for Television Advertisements

  • Visual Advertisements for Pandora Radio (Lower Left)

  • Graphic Assets for a Virtual Cookbook (Lower Center)

The Pitch

The pitch took place during the COVID-19 quarantine. It was hosted on Zoom Meetings, and was presented to TBC and the founders of Tessemae’s.

I presented and read the storyboards and scripts of the television and radio advertisements.

Pandora.png
Cookbook.png
 
Tessemae.gif